PUBLICIST IN
YOUR POCKET
GET EXPERT GUIDANCE & ACCOUNTABILITY
WITH YOUR PR EFFORTS
Hi!
If you’re here, we’ve worked together on either a Publicist on Demand Consultation or a Personalized Podcast List.
That means I’ve already devoted hours of research into understanding your message, your target market, and your brand.
While PITCH SLAPPED is an accessible stopgap, I’ve been searching for a way to support past clients who want more support but don’t have the resources to hire a publicist on retainer.
That’s why I’m introducing this add-on service exclusively for clients I’ve already worked closely with. Think of it as a secret menu option :)
Each month, you’ll send me four pitches you’ve written. Then, line by line, I’ll offer expert suggestions, directly in your document. You implement the changes and you increase your chances of getting whatever you’re pitching yourself for.
Submit writing related to:
Podcast pitches
Speaking engagement pitches
Editorial contribution pitches
Virtual introductions for coffee chats
Collaborations
Sponsorship requests (e.g. approaching a brand to sponsor your podcast)
Press or media kits
In a landscape that has become increasingly more competitive (with spammy pitches and conversion rates averaging between 10%-12%), I’ve been able to build positive rapport from cold outreach and maintain a conversion rate that hovers between 16%-35% depending on the industry.
It’s for you if:
You’re worried about your pitches sounding too “pitchy”
You want to feel supported while learning how to pitch yourself
You’re actively trying to build your audience
You’ve seen podcast interviews convert to email list growth and clients
You’re getting ready to pitch an agent or launch a book
You have the bandwidth to write one pitch a week
You want accountability for consistently pitching yourself
It’s not for you if:
You’re too busy to write one pitch a week
You feel comfortable and confident while pitching yourself
You need help updating your talking points based on a big pivot or change you’ve made in your business
COST
Hiring me on retainer costs between $1,950-$5,500 a month for a minimum of six months. My introductory rate for this add-on service is $275/month.
HOW TO ENROLL
If you’re ready to get started, email me at cher@ginkgopr.com. I’ll send you a link to a recurring invoice for $275/mo, an agreement to sign, and a link to submit your first pitch.
FAQ
What if I miss a week?
I get it. Life and business get busy. Unfortunately, due to bandwidth, your number of pitches don’t roll over each week.
When will I receive your feedback?
As long as it’s a weekday (Monday-Thursday), I’ll get back to you within 48 hours with suggestions. If it’s a Friday, you’ll receive suggestions by the following Monday.
Can I cancel whenever?
Yep! There’s no obligation to commit for a specific amount of time. All you have to do is notify me by email that you want to cancel and I’ll stop payment for the following month.
When will you charge my card?
All invoices will be charged on the first of each month.
Where did this idea come from?
This solution is inspired by my friend, Samantha Burmeister, who runs a program called COPY ON DEMAND. Thanks for always being supportive and hilarious, Samantha!